“A suspicious pitch [for an article] from a freelancer led editor Nicholas Hune-Brown to dig into their past work. By the end, four publications, including The Guardian and Dwell, had removed articles from their sites.”
Hune-Brown writes:
“I was embarrassed. I had been naively operating with a pre-ChatGPT mindset, still assuming a pitch’s ideas and prose were actually connected to the person who sent it.”
“this generation’s internet scammers are […] taking advantage of an ecosystem uniquely susceptible to fraud—where publications with prestigious names publish rickety journalism under their brands, where fact-checkers have been axed and editors are overworked, where technology has made falsifying pitches and entire articles trivially easy[…]”
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